Growing An Ecom Empire In A Saturated Niche Market

Growing An Ecom Empire In A Saturated Niche Market

Hello, e-commerce friends. Today I’m with an absolute legend in the e-commerce world. His name is Ronnie Teja. Ronnie has been around for a very long while. He has been speaking at different events, which are very legendary in the e-commerce world, such as the Affiliate World. He was a speaker in Dubai and also in Barcelona. He also attended the e-commerce world global as a speaker, e-commerce summit in Africa. So he was traveling quite a bit around the globe here, and he’s also an attendant and a speaker of the eCommerceFuel summit in Palm Springs. 

Personally I think, Ronnie, I know you already. Was it 2017 or 2018? I’m not exactly sure about the year, but it was at a Dynamite Circle event, and I remember us talking at the swimming pool and this is how we bonded a few years ago. And now I have this opportunity to finally interview you here at this podcast. So welcome to the show.

Table of Contents

Ronnie Teja Introduction​

Sure. So my name is Ronnie Teja, I worked in e-commerce for what people call in older terms. So I’ve been around in the e-commerce industry for about a decade now. So yeah, 2023. So it’s a long time. So on January 1st, 2023 is when I launched my company. So I run a portfolio of 15 different websites, Branzio Watches being one of them, which is one of the primary sites that we run. And yeah, I mean collectively I have about 75 plus employees. So we’ve grown from what was supposed to be a dream of mine to live on a beach in Thailand to something a lot larger than we’d expected. So super happy to be here with friends and moving forward, just finished Affiliate World in Bangkok as one of the speakers. So yeah, definitely a pleasure to be here.

But anyhow, when I started studying graphic design in Canada, my brothers pushed me to come to China. They told me that China’s the future and I should definitely come check it out, and perhaps consider studying here. So I got here at 17 years old. I had done one semester in university in Canada, and at that point I started studying Chinese, and I excelled at that and actually was offered a job right out of school as a creative assistant for a big PR firm. That’s how my professional career started, even though in the back of my mind I always wanted to get into fashion. But I was young, the money was great, it was an opportunity, so I took it.

So, I worked with this company. I grew up in the ranks, working there for five years. Within the second year, I was promoted to creative director. I, by the way, taught myself everything about web design, graphic design, as well as some sales and marketing, all self-taught and grew really quickly in the company, the creative director on the second year.

And within the fourth year, I became one of the managing directors for one of our departments, managing things like visuals, and so on, for some big clients we had; for example, Bacardi Group. We were working with alcohol brands, furniture brands, and so on. I was managing part of the events, the visual creation, etc. That lasted a total of five years. Towards the fifth year, I decided that that was it. I had gained enough experience, and I really wanted to start my own business in fashion.

At that point, I had a friend who actually was interested in partnering up. He offered to give me equity. He had a lot of money, and he believed in the idea that I had, and wanted to give me equity. I approached my family at that point saying, “Can you guys help me to bring the product to life?” since that was their expertise. And my family spun on me and said, “Don’t take money from that guy. Let’s partner up, us, and let’s start this business as a family business. And we’ll help you out for the procurement, the supply chain, all that kind of stuff. And you can focus on design and marketing.” And in the end, that’s the route I took. We signed an agreement, my brothers and I.

And at that point, I actually went to fashion school. I wanted to really do this the right way, my brothers as well. So I enrolled in a school called IFA; it’s a university from Paris that had a subsidiary in Shanghai. It’s the International Fashion Academy. I studied there—pattern making, design and whatnot. I wasn’t doing it for a diploma, I was doing it for the experience and the knowledge. 

I didn’t finish the entirety of the program, I dropped out halfway through. My teachers were also telling me that I had pretty much learned everything I needed to learn. Especially knowing that I was going to start a business right behind it, not looking for a job, they felt that I had learned enough in that time that I was there.

And that was basically the start of the brand, at that point. This must have been, I guess, 2016 when we started, when I had finished school. While I was in school, I was working on developing the product, and that’s pretty much where the brand or company started. It was at that point.

Episode Highlights

Ecommerce Early Days​

No. There was no such thing, to be honest. I mean, I wish there was a simple answer to this. I think there’s a couple of things that compounded up for me. Number one was we were an immigrant family to Canada. So I’m an adult immigrant to Canada. I moved to Canada when I was about 23 or 24, and the first thing we did was we moved into somebody’s basement. So there was a family of four living in somebody’s basement for $500 a month. And I used to go and pick blueberries in the morning, early morning like 4:00 AM. And so I used to do that job in the morning and in the afternoon I used to go sell radio door to door, which was another quite a hard job. And because you couldn’t afford a car, you used to use public transit, which is basically buses and everything else.

The funny thing about it is the radio job that I had was working at an Indian radio station. So I used to basically go and hit up all the Indian shops in Vancouver, which is… And Vancouver, at that point in time, was quite a lot different than what it is now. So if you moved to Vancouver now, I mean, you’ll get a job straight off the bat. But I think there was some form of, I’d say… Prejudice would be a strong word, but it also is one of those things where people would not necessarily recognize your qualifications if you were coming from a different country. So that led me to a situation of teaching myself online marketing. So I basically went on good old Google, Googled through and basically started reading up online marketing and how to do it. Got my first job at HSBC. Got my second job working at Best Buy.

Best Buy was quite interesting. Very retail driven, very retail focused. So that’s where I would say I learned most of my e-commerce marketing. The idea is it’s at 10,000 hours, so for about a year and a half, two years, my job at Best Buy was getting in the office at 8:00 AM and basically doing media buying, trafficking out Google campaigns, Facebook campaigns, et cetera, et cetera. So I’d walk in at 8:00 AM and they’d be about 10 different campaigns waiting for me to be done. And they had to be done by the evening. It wasn’t like it was, here’s a campaign and you just get done with. Tried a short stint in Australia for working in marketing there. Didn’t really work out just because personality didn’t fit. Tall poppy syndrome.

And after that I said, look, I’m working for myself. I’m making all these guys so much money. Where is that opportunity to take that bet on myself? And the long story short of it is, number one, I didn’t want to sort of die a poor man. I mean, I’m going to put it in black and white here. It’s like a situation of there’s financial stress on you and your family wherein as an immigrant family, we wanted to have a house, we wanted to do all these other things. And the second thing was essentially myself, being the personality that I have, I would probably not fit into any work culture. Right? When I mentioned the word tall poppy, it essentially is like I have a big personality. So it was a compounding thing of three different things. And I said, okay, well let’s take a chance, see how it works out. And somehow over the last decade, it’s worked out for me. I’m lucky.

Branzio And The First Steps To Launch A Store

Well, the idea of brand name if I tell you, people are going to laugh at me. I read somewhere… I’m not even joking about this. I read in some magazine that the margins on quartz watches are like 60%. And I’m like, why the hell am I not in this business? And compounded with the fact that there were brands like MVMT and a couple of other ones that were out there in the market, I said, “Hey, let’s see how this goes.” But the journey of entrepreneurship is not linear. There’s a lot of bumps along the road as you would also know and as hopefully the audience also would see. So we launched… So I didn’t know much about sourcing. I said, oh, let’s go source a product. Essentially went to Alibaba and tried to look at different things. Didn’t really work out. Didn’t really work out because three months into us coming up with an idea for a brand, we had their design done, we had the dials done, everything else.

And then about a week before launch, somebody had launched a Kickstarter campaign with the exact same dial, exact same logo, exact same watch on Kickstarter. And I didn’t know who the hell this guy was. So I looked at it and I was like, what happened? So I didn’t know much about IP protection and how Chinese guys would basically go and they would be able to shop around your product to other folks to the highest bid essentially.

And I was like, “Oh God, this sucks.” So that was about $10,000 down the drain, in sourcing and everything else. And what the interesting part is this, I read somewhere that the world’s largest watch and clock fair happens in Hong Kong. So I booked myself a one-way ticket from Vancouver to go to Hong Kong, landed on Hong Kong, told a buddy of mine, King, and I said, “Look, I’m coming to stay with you for a week.” Ended up staying with him for a couple of months, basically. So every day I used to go to this Watch & Clock Fair, and I would literally go to every stall every day to look for watches. And at one point in time this one gentleman says, he says, “Hey man, you come every day, you look at these watches, do you know anything about the watch world?” I said, “Dude, I know jack shit about watches. All I know is the money’s good.” So he invited me over to Shenzhen and he said, “Come, have a look at how watches are made.”

So I stayed with him for like a month and at the end of this one month, we got to know each other quite well. And he said, “Look, I’ll take a chance on you.” And the chance has helped me kickstart my business, which was essentially, he gave me a $50,000 credit bill. I think that grew $100,000 after the first two runs that we did with him. And that gave me some space to invest the money that I had personally into Facebook ads and a bunch of other, and Google, which led to the brand growing. And when I talk about entrepreneurship, there’s a lot of chance meetings and chance things that happened to you. In my case, they’ve happened more than a few times that have helped us grow. So that’s my story in a nutshell.

The Product USP​

Well back then, there was no competition. There was a lot less competition and a lot fewer aspiring e-comm entrepreneurs.

To put it in that perspective. There are two things that set us apart. Number one was of course I had a line of credit that I could use, which helped with essentially the issue of the cost of raw materials. Number two was, of course, we offered a two-year guarantee. None of the competitors in the market at that point in time were offering a two-week guarantee. It was always about first to market. So we were first to market on a few designs that actually hit, and we were constantly experimenting with different watch faces and watch designs.

So over a period of time, we saw an escalation and a growth in terms of… So we would put about 50 models out, test our different models on Facebook ads, narrow them down to the top three or four sellers, put them on a pre-buy list, and then basically manufacture those models essentially. And those have actually helped out because at any point in time, we will use that same strategy on an email list. We’ll say, “Hey, you get the first look into our watches.” “Hey, you go tell us which watch you like the best.” And the watches with the most words that we get are the ones we actually put into a production run. So we are crowdsourcing and using Facebook Ads.

Yeah. I mean, look, there’s two sides of a situation. There’s iOS 14, 14.5, 15, everybody talks about it. And we got all of Facebook ads spend and put it into influencer marketing. So our ROAS from Facebook to influencer is quite a lot different. So on influencer, when I look at the year end data ROAS says, for every $1 I put into influencers, I get $5 back. On Facebook, I’d be lucky to get 1.3, 1.2. Now, the problem is the conversion data from Facebook doesn’t flow as well either.

So there’s a sort of gray area where you can see… Where I’ve talked to some very sophisticated media buyers who say, look, use Northbeam. And as soon as you start hitting 1 or 1.1 on Northbeam in terms of ROAS, that’s when people start scaling their campaigns and they say they really do work. So I think Facebook is sort of fixed it. When you look at advanced shopping, that’s a hidden Facebook beast and we are pouring a lot of money into it right now. And I think that’s a sort of a good avenue to go after Facebook clients. I think it’s worth it, but time will tell.

Third Party Conversion Tools

Well, the thing is, at the end of the day, the media buy is still… The process is still manual. We look to these third party media buying tools to give us some sort of an inkling as to where that market’s headed. What is that ROAS? Where do we want to be, and where do we want to hit? So in my case, it’s basically we aim for ROAS of 1 to 1.2, maybe. And as soon as we start hitting that ROAS on a certain creative, that’s when we start scaling the hell out of those ads. Because that scale, as you know, is only going to last about two to three weeks. So we’ll put all our budgets behind it. And usually it’s turned out to be a… It’s a gut check.

At the end of the day, if you start looking at spreadsheets, and that’s what presentation was also about at Affiliate World, was if you start looking at spreadsheets, you start going into the nitty gritty in depths of it. You have to learn to deal with some ambiguity in media buying. So a lot of it is also a gut check. It’s also like saying, “Hey, I think it’s hitting.” And once we tried it out, we were okay putting 10, 15, 20 grand and sync, put it to a test. If you lose it, we lose it. And when we saw it working out, we said, okay, this is a strategy we can use in the future. And that’s actually helped us out. It actually works for us. Yeah.

Third Party Conversion Tools

Okay. Yeah, that’s a good tip here also for the audience. So you have the data and you have those geeks, and I remember there’s a picture of this absolute data geek, and he’s crunching out and he’s achieving a very bad ROAS. But then there’s a cool guy who’s leaning back into the chair and he’s just like about optimization, optimizing the creatives, and he’s killing it with the ROAS. It’s like a gag, a joke image. I’m not sure if you’re familiar with this.

Influencer Marketing And How To Leverage It

Yeah, yeah, sure. So look, I’ll tell you about it. There’s a sweet spot. There’s a sweet spot. Everybody’s going off the TikTok train. I think the issue in the marketing industry is anything that’s a bright shiny object, people love chasing it. So right now that your bright shiny object is TikTok. TikTok will not work for every audience. Our audience lives on YouTube because people want to hold, feel watches. They want to see what it looks like. So we’ve gone out with the singular focus, we’ve gone after YouTube because that’s where I found the most bang for buck, because our people like to touch, feel the products, see it in a live demonstration, and they want to see what it looks like versus some Photoshop pictures, which is quite easy to do.

Influencer Marketing And How To Leverage It

Most of the folks that we go after, I mean, some of our dollar watch price points are 100 bucks, 250 bucks, 500 bucks, and so on and so forth. So for the $500 watch, definitely not TikTok. For something that we have a promotion for a $100 watch, I mean, we’ve tested our TikTok, cheap CPMs, algo is pretty bad. But at the end of the day, in terms of just reach and branding and share a voice, it’s perfect.

If you’re just looking for a branding play and you’re saying, look, I just want my brand to be seen by people, TikTok’s perfect. If you’re looking at, I’m going to put $1 in, get $10 out, or whatever that sort of function is for you. Then I’d say YouTube, Instagram might be your way. I mean, Twitter is something that people don’t usually talk about. I think there is an audience for it on Twitter as well. I mean, if you have 10,000 really, I guess, focus fan boys or fan girls for your brand, trust me, the amount of work they can do for you is over $1 million in sales a year.

So for the $500 watch, definitely not TikTok. For something that we have a promotion for a $100 watch, I mean, we've tested our TikTok, cheap CPMs, algo is pretty bad. But at the end of the day, in terms of just reach and branding and share a voice, it's perfect.​

How To Increase AOV

Yeah, sure. There are three main things that we look at.

That’s something that has actually helped us get over that hump. Him and hers is a good example. Buy one him for $400, get the second one for your wife for $50. Because that way, the guy can get away with the one-two faction, which is basically buy $400 and sell for $50 as well. So it’s like, I got us both gifts. And another interesting-

Yeah, I know. For sure. Another thing that I would always say that works, which is quite important, is when I talk about the basics of just upsells or cross-sells or anything else is like you need to know what your top 10 sellers are. Not even top 10, top five. Think about the most complementary things that you can do in there. See, the most basic thing I would recommend to you is bundling. The second most important thing that I would say is to make sure you have your first party data intact using quizzes. What sort of a watch do you want? What sort of straps fit you? What is your like? What is your dislike? You’ll get a lot of first party data with that. And at the end of the day, for this one or two minute survey that your customer complete for you, offer them a 15% discount. Surprise and delight your customers. You’re getting the data. You’re getting everything else from them. Why not go the extra mile and give them the discount so they come and purchase immediately? Yeah.

Leveraging Promotions

For promotions on site, I mean, I use a software called Justuno, it integrates really well with Shopify for product vendor.

Highly recommend it. In terms of email marketing software, we use Klaviyo. In terms of SMS marketing, we use a third party tool called Attentive. All these guys are really good. In terms of the quizzes, there’s a really good and easy tool out there called Typeform. Highly recommend them. Excellent at what they do. And you can use the email collection and the SMS collection from Typeform, and you can plug it into your Klaviyo SMS email and SMS email lists. Definitely check out Cart Upsell. There’s a couple out there that I’d recommend. There used to be CartHook and a bunch of these guys, but now Shopify has a native integration that you can actually use. For that you probably need a developer, but I think it’s well worth the investment to do it yourself versus giving it to a third party tool which breaks and has tech issues. I mean, I’m not talking about CartHook, but I’m just talking in general side of things.

Generate Ideas For Promotions

Yeah, I mean, look, if you just go to Google and you Google in promo calendar for USA, you’ll actually get a retail promo calendar for what the US looks like. So our promo calendars by country are built out in the beginning of every year. So December right now, we already have promo calendars and content calendars built out throughout the year. The next best thing, which I would say, is you need to look at when you peak. I’ve got about 10 years worth of data tell me when my customers peak. So for us, Q2 and Q4 get busy and so does Q1 to a certain extent. And we just target those as… We hit those and we hammer them as much as possible. So we’ll probably make about 25% of our revenue in Q2. That’s when I know the promotion’s coming in, and the other 25% comes in Black Friday, Cyber Monday.

Things you shouldn’t forget in terms of promo calendars, Amazon Prime Day, Black Friday, Cyber Monday, all these basic things. So if you just do your research, there is a lot of information available on the worldwide web where you can actually just download a template, plug in your sales calendar for the year and just follow that. In terms of other promotions, it all comes down to a couple of things. Number one is you look at what’s trending. If you’re looking at things trending on Twitter, you’re looking at things trending on Facebook, et cetera, et cetera, you can make up a daily promotion based on that. Right now, we have a World Cup promotion going on. So I mean, I’ll have to give away a 30% discount because Morocco beat Spain last night. Yeah, that’s another interesting one, right? It’s basically you give-

You can have them play against each other. So us versus them, that’s a pretty good way to run a promotion as well.

Marco Grishaber:

Is it you who’s coming up with those ideas? Or is this someone in the team, or is this a team process?

Ronnie Teja:

It’s a team process. Look, as much as I would like to say this is all me, it’s not me. It’s mostly my team, to be honest. I mean, the interesting part is a part of growth as an entrepreneur is also learning to trust the team and the people that you work with. So I would probably come up with the idea, but I probably need 10 hands to go and execute them. So the execution, the main point is the execution. A lot of people have a lot of ideas, but until the time they’re not executed, they’re still ideas. They’re still in your head, they’re still on a piece of paper, and they’re still in your Notion or Trello board. So it doesn’t really make sense for anything to happen like that.

So all that matters to me is if you’re not doing what you say… Like, that’s me as a person as well. If you don’t do what you say, I don’t think so I have any respect for the person. Like you say what you do, you execute on your tactics, you follow through with whatever is being done, and that’s when you escalate to the next level.

The Enterpreneurial Operating System

Yeah, sure. So my business is a mix of… There’s a couple of books out there. So Gino Wickman’s book is Entrepreneurial Operating System. The other one is called Get A Grip. Then there’s Traction. Those are the books you should probably read about Gino Wickman to understand it a little better. The other one is called Rockefeller Habits, which is on the same sort of quadrant about creating a company culture. So the way it usually works is threefold. You need to have a company which is driven by mission, vision, and values. So that’s you. You as the leader of the company, need to have these three things in there, which is, what is the mission? What is the vision? What are the values that you have? And you build your personal values, your personal self, and the company values altogether in one place. And then you hire based on that.

So when people talk about value-based hiring, that’s exactly what you’re doing. People who got it, people who want it, and people who want to get to the next level in terms of who can take on the breath to actually work in your organization. So that’s how we hire. Okay, that’s how we put people in. So my journey started about three years ago. So I was working 60 to 80 hours, and I think once we put together proper management structure in place, so it was me, I have five managers and each manager runs their own team. And so that structure sort of helps because most entrepreneurs when they’re starting out, think they can do everything.

And they want to have their pots and hands into everything else as much as possible, which is not necessarily a good thing. You need to learn to give it away, but it’s very easy for me to say it now three years in. But three years ago, it was very hard to let go. I got fired from my own company. I got locked out of my own Slack accounts and my own emails and everything else. That’s how I started. I had to be given a shock. Some people out there may be a little better than I am, maybe they need to focus on the other things.

Marco Grishaber:

It’s interesting that you mentioned it. It seems to be such a process for people, and you see it in the entrepreneur space over and over again, that people don’t want to let go of things. So almost everyone starting out, of course, you have to because you have limited resources on your hand, but then making this transition is quite a big step to let go. Why do you think that is?

Ronnie Teja:

I think it’s just your baby. It’s like you’ve started it. You want to have your hands in it. You want to do everything related to it. I get it. I mean, up to this day, I still look at Google Ads very closely because my background’s in PPC. So Facebook ads, everything else. But it’s also one of those things where I think it’s an evolution of an entrepreneur. It goes back to what I was saying which is your journey isn’t linear, it’s very jagged. It’s going to go up and down. It’s a rocking thing. A rocking graph, so to say. What my two cents on the situation would be is if you are focused on… It’s a marathon. So if you start looking at it that you’re going to run about 26 miles, then you need to position yourself in saying, I’m not going to go balls to the wall.

The problem is the tech industry and all the sort of guys that we look at today, which is, guys like Elon Musk, guys like Steve Jobs, blah, blah, blah, 10 hours, 12 hours, they know what’s going on, et cetera, et cetera. To an extent, it’s good for you, but to a very large extent, it’s also poisonous to the mindset of entrepreneurs because I was in that same mindset of I would read all these books and I’d be like… You have the imposter syndrome where you’re like, why can’t I build something as big as that? So sometimes you have to look inward and be like, this is where I am, and if I have to grow, then I’ll grow at a 20% growth rate or 30% growth rate, whatever that magic number is for you. And then you achieve those goals and you move on to the next step.

And as soon as you move onto the next step, you will sort of find yourself a lot happier. Comparison is the enemy of joy. I’m going to say it and I’ll say it again. If you start looking and comparing yourself on this interview, your listeners do to me, it’s like I’m 10 years ahead of you, so the mountain seems bigger. I look at some people and the mountain seems even bigger, but I’ve just learned to ignore it. I don’t really care.

On Hiring A Consultant To Help Him

I’m just too young, man. I’m not going to do it myself. Honestly, to this day and age, I have no issues writing a check for a person who’s got 10 years of experience doing it. So it becomes a scarcity versus the abundance mentality. Scarcity is like, I’ll save $5,000. Abundance is if I pay somebody $5,000, who’s got 10 years of experience in doing it, I can actually outsource this issue. So I found a guy, his name is Julian, like your middle name. So Julian runs a company called GNPB Consulting. He’s a cool guy. So basically got him on board and he basically is the guy who implemented this over six months, rearranged my whole team, reshuffled everything. He knows the playbook. I would’ve had to reinvent the playbook myself.

So where do I focus? Do I focus on my business or do I focus on putting EOS into the company? I was rather happy somebody else did while I focused on growing my company.

Most likely when the issues happen, you need to look at the risk to reward, the effort to reward ratio. My efforts were better spent in my company, in a company that I knew on how to grow. His efforts were better spent in on my team in helping my company grow.

Marco Grishaber:

That’s a good one, Ronnie. Do you often work then with consultants? Do you also use them for other disciplines in your business or for other functions?

Ronnie Teja:

No, mostly not. No.

Marco Grishaber:

Okay.

Ronnie Teja:

We’ve tried outsourcing, we’ve tried everything else, but now we’ve just brought everything in house.

I mean, it freed me up with a lot of time to focus on what matters in the business. It helps me think about strategy to drive my business. It helps. That is the most important part. My mind is my most important asset in running a business. So if my mind is clouded with people’s complaints every day of how do I solve this? How do I solve for X? How do I do that? It ain’t going to work.

I am your go-to counselor, no issues. But if you have problems at home, of course I can empathize with you. But my problem is I’ve learned is when people put any burdens on me, I just get demotivated. So I’m like, I can’t really take it. So you have to set your boundaries. What is the things you can help with? What are the things you can’t help with? When I started out, everybody had a sob story of somebody’s dead in their home village or et cetera, et cetera, and I’ve made those mistakes and I don’t make them anymore.

Resources That Ronnie Reads

Well, there’s a couple of things that I think I’ve realized at this point in time, what my superpower is. My superpower is that I’m a connector. Essentially what it is, is like I’m able to connect with different people in any way, shape, or place around the world. And I didn’t know this till a friend of mine said, he says, “You’re on a mission to get to know everybody in the world.” And I said, “Oh, that makes sense.” So through the organization, via it Dynamite Circle, be it EO, Entrepreneurs Organization, which is like if you do about a million dollars plus in revenue a year, highly recommend joining them. You get to meet some very talented minds.

Another one that I would give a shout-out to is eCommerceFuel, which is a community just for e-commerce entrepreneurs. Highly, highly, highly recommend them. They’re really, really nice folks, and they’re very e-commerce focused. They’ve helped me grow my business and develop my business quite a lot just from the people that I’ve met there. Another one that I would recommend to you guys would probably be joining, like Smart Marketer, Ezra’s community, which is good, but it’s more Facebook ads driven.

eCommerceFuel for me was mostly related to just e-commerce brands. And people are nice, man. It’s like the thing is when you join a community and people don’t put you down about how much revenue you make, those are your people. For me at least. It’s not a balance sheet measuring contest. It’s just people coming together and sort of focusing on value the most.

So in your journey, you will meet people who are there to sell you snake oil, and then you will meet people who are there to help you grow. I’ve had both. So it’s a matter of experience. So when they tell you about experience in life, I think that’s one of the things that can only come with age. Even if I do tell you things on this podcast, you will go and do whatever you want to at the end of the day. It’s not going to be helpful.

Where can you connect with Ronnie?

You can connect with me on Twitter, it’s roaringronny. So at… I’ll just type it in for you, Marco, so you can put in the show notes.

And of course, LinkedIn is always a good one. Yeah, I do like connecting with people on LinkedIn. You can put my link tree on there. Everything’s on there. So yeah, I’m an open book.

Marco Grishaber:

That’s amazing. Yes. As I just mentioned, I will make sure to add those show notes into the description and into our blog post accordingly. For the episode, listeners, please make sure to subscribe or like this episode. And Ronnie, thank you very much. It was a pleasure talking to you. Hope to keep in touch.

Absolute slice, brother. Absolute slice. We don’t need to keep in touch. You’re in Taiwan, you’re very close.

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Simplifying YouTube Ads Targeting Options
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Introduction YouTube Advertising offers a plethora of YouTube ads targeting options for marketers, providing the foundation for successful ad campaigns. In this article, we’ll break

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